Rooted In Revenue
About the Hosts
Lany Sullivan
With 19 years of sales, marketing, finance, strategy, management, HR and event experience Lany and her team show up fully in a strategic partnership with their clients. They create short and long term project, as well as event strategies that can be integrated into the client's core business over a specified period of time. This results in increased revenue with extraordinary efficiency. If you’re ready to host/create a live event, launch or opening, they’ll develop a plan and strategy that will effectively map out the path to get there.
Their services include event consultation, training, mentoring, coaching, planning, logistics, offsite and onsite management, sponsorship and marketing.
She's using this podcast to educate people from those years of experience - preparing them for the hidden snafus and opportunities as they prepare to host or participate in an event with a scale of 100 - 25,000 attendees. Every service Lany provides is scalable. With her connections across many industries, she is always able to fully staff any size event with the most capable team.
Susan Finch
Susan Finch has been in public relations, advertising, and marketing going back nearly 30 years. Her clients range from cities to healthcare services, small organizations, non-profits, real estate professionals, and many B2B service providers. This variety of clients allows her to bring unexpected solutions to the challenges clients have had for years. Susan has had many clients for more than 15 years and enjoys keeping them current through her education packages, custom training libraries, as well as group sessions and events.
In addition to giving clients the reins to take control of their online presence, she also thoroughly enjoys creating branding packages that are in alignment with the company's mission and goals. Her ability to create content and use it in a dozen ways each time makes her an invaluable resource to her clients. They refer to her as the "And THEN...!" professional that keeps them thinking and growing with her infectious enthusiasm for their success.