• Home
  • Subscribe
  • Archives
      After the EventBefore the EventBook PreviewsEventsGuest: Alice HeimanGuest: Amy FrankoGuest: Barbara Weaver SmithGuest: Corinne McCormackGuest: Craig OstboGuest: Deb CalvertGuest: Doug C BrownGuest: James ObermayerGuest: Jason BeckGuest: John GoldenGuest: Karen MaresGuest: Kristina SmallhornGuest: LedgeGuest: Lori RichardsonGuest: Mark DonniganGuest: Melissa AgensGuest: Michael BloodGuest: Nancy BleekeGuest: Richard MooreGuest: Scott TokarGuest: Susan FinchGuest: Teresa HuberGuest: Todd DuncanGuest: Tom SeineGuest: Tom WilliamsGuest: Whitney MarshallHost: Lany SullivanHost: Susan FinchMarketingRevenue TipSales Training
  • Funnel Radio
  • Host
  • Show

Rooted In Revenue

After the Event

Episodes

6 Easy Event Attendee Tips to Maximize the Value

Wednesday Jun 06, 2018

6 Easy Event Attendee Tips to Maximize the Value

Wednesday Jun 06, 2018

If you attend any type of networking event, seminars, workshops, tradeshows; listen to find out how you are wasting your time. There are six tips in this short episode on ways you can maximize the value from the events you attend, especially those you pay for.  There is even a tip for those of you hosting events with sponsors - how to keep them coming back for more!  Have more tips? Let me know. I'd love to hear how you generate revenue from attending events. I'm sure Lany would be interested, too.

Read more
Testimonials - the glow of the moment: make the most of it.

Monday May 21, 2018

Testimonials - the glow of the moment: make the most of it.

Monday May 21, 2018

After you close the deal on a house for a client - be there for the moment when you hand them the keys or do it in your office when you hand them the keys - while it’s fresh and the emotion is sincere and spontaneous, Get their permission respectfully. No one wants to feel used or like a poster child to build your client base. Tell them how YOU felt helping them complete the transaction. Get the permission in writing - tell them how you’ll use it. How about after you receive notification of a glowing recommendation on Google or LinkedIn or Facebook, Yelp and the like? Reach out to that client immediately, thank them and thank them publicly. At that point ask them if they’d be willing to give you an audio or video testimonial. Video is ALWAYS better because you can extract the audio for other purposes, to mix with a loop of recordings and more. In the case of a written compliment or testimonial, create a branded graphic with it so it looks special and send them that as a thank you with a link where it will appear.THis holds true for books - printed or digital. If they gave you a review that you are using in the book, SEND THEM A COMPLIMENTARY COPY with the graphic and tell them which page it appears on - even if it’s at the back, jacket cover or somewhere else. People appreciate being appreciated. After your event or workshop. Same ideas apply. An exit interview is perfect. AND if it’s not as complimentary as you’d like, it’s great feedback to address. Be brave and have your interviewer ask for the positives AND where you can improve. Follow up. You will continue to build your advocate network this way and generate longtail revenue.

Read more

Copyright 2020 All rights reserved. Produced by Susan Finch and Lany Sullivan

Podcast Powered By Podbean